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Artículo: Connection Is The New Luxury

Connection Is The New Luxury

What makes something luxury?

Is it... rarity?
Perhaps its desirability mixed with scarcity?
Or maybe it’s something polished so bright you swear you can see your future in it.

We call gold rare, though hundreds of kilos of it are mined every day.
Yet, conversations are treated as ordinary,
as if the chance of being understood isn't the rarest thing to be felt.

In a time where everything is louder, faster, easier —  
where attention is currency and
vanity is spoken in fluency —
where people walk past each other, not even sharing a glance,
only reach for their phones, hoping for the next chance
to feel something real again.

Gold and diamonds are forever.
People aren't.
Moments aren't.
Connection isn't.

And perhaps that's what makes it the truest luxury we have. 

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